The Wall Street Journal featured SSL in this article from March 2020, entitled “MLB Could Build a Consistent Baseball. Here’s Why It Hasn’t.” by Jared Diamond.
The answer almost certainly lies in Smith’s lab, located here in southeastern Washington state, just minutes from the Idaho border. Previously, Smith and his team focused primarily on certifying bats for the likes of USA Baseball, USA Softball and the NCAA, a responsibility they first undertook nearly 20 years ago.
Then MLB came calling in 2017, and Smith turned his attention to the balls. It took about two months for the committee to determine the significance of drag. To learn that, Smith’s lab developed a system that involved firing balls out of cannons at high speed past light gates, a new process designed to study their aerodynamics. Inside the facility, the sound of baseballs thudding against bats fills the roughly 10,000 square-foot space.
Jared Diamond, “MLB Could Build a Consistent Baseball. Here’s Why It Hasn’t.” Wall Street Journal, March 4, 2020